Discus Store – a passion for aquariums turned into a mission

Welcome to Discus Store – the place where professionalism meets love for the underwater world. Since 2011, we have been building trust and community among all those who love aquariums – from beginners to experienced aquarists.

With us, you will find not just products, but solutions, expert support and long-term partnership.

Our story – from hobby to trusted brand

It all started with a small room and a great passion for breeding discus – one of the most demanding, but also the most beautiful tropical fish. Over time, the interest and trust of our customers inspired us to expand the assortment, create an online store and reach customers all over Bulgaria – and beyond.

Today, Discus Store is a symbol of quality, reliability and inspiration in the world of aquariums.

Our mission – supporting every drop of life

We believe that good care begins with a good choice – of equipment, food and knowledge. That is why we offer only selected products, tested by us and recommended by experienced aquarists. We strive to be more than just a store, but a trusted advisor and partner in every aqua adventure.

What you will find with us

Fish food

• Wide selection of premium brands for tropical, coldwater and specialized species
  
• Suitable for daily care, growth, coloration and immunity
  

Technical equipment

Filters, pumps, CO₂ systems, heaters and lighting for all types of aquariums, solutions for both beginners and advanced users

Decorations and accessories

• Stones
  
• roots
  
• live and artificial plants
  
• hiding places
  

Everything for building a unique and environmentally friendly aquascape

Our values ​​- what sets us apart

• Quality without compromise - we work only with proven manufacturers and established brands
  
• Expert service - from aquarists for aquarists - with attention to every question
  
• Constant development - we update the catalog with new technologies and solutions
  
• Responsibility to nature - we focus on sustainability, recycling and ethical sourcing
  

Why trust Discus Store?

• Secure delivery – fast, carefully packed and in perfect condition
  
• Individual approach – there is no universal solution – there is personalized care
  
• Affordable prices – a reasonable balance between quality and value
  
• True passion – it is not just a business for us, it is a way of life
  

Contact us – always there

Whether you are just starting out or already raising exotic fish and plants, Discus Store is here to support you. Contact us with any inquiry – via chat, phone or email.

Discus Store – for an aquarium that inspires.

From the first idea to the last detail – we are with you under every wave.